Deadline: November 25, 2022

Dear professor;

A book, edited by me, named “The Competence of Communication in the Digital World: Persuasion and Perception” is going to be published. The book with its multi-directional concept carries out an embedded structure of the studies applied in the fields of communication. Changing and developing technologies, forms of lives, comprehension of consumption, succession forms of media and new media, ideological attitude and socio economic status all together influence the persuasion of individuals and masses. Particularly recently what lays in the center of agenda turns around convincing masses whether to get the vaccine applied or not, and creating a kind of perception among masses. That is to say, controlling persuasion and perception is included in every aspect of the agenda.

All the disciplines of communication unit (Public Relations, advertisement, political communication, new media, brand administration, credibility etc.) are based on persuasion of the target mass. Whatever communication discipline it is included, controlling persuasion and perception makes up a target goal. Shortly, controlling persuasion and perception is to alter and convert individuals and masses by convincing them for the desired thoughts, attitudes or opinions. In the process, the alteration occurs first in the thoughts, then opinions and lastly in the practice. Controlling persuasion and perception is put into usage not only in politics but in almost every other field as well. Commercials, public relation processes, social media projects, digital atmosphere, films, series and news all create effect on masses, and thus change thoughts, opinions, attitudes and forms of living. This change and transformation might be for the benefit of the individual and public, but it might as well be a benefit for the expedience, politics or financially strong groups.

It can be said that perception control and propaganda are ally concepts inasmuch as propaganda means “planting, sprouting”, which means it is similar to planting, watering and greening a thought, a belief, an opinion or attitude into masses like a seed into the soil. In order to affect society that is masses a thought in the form of a seed needs various communicational and ideological tools to grow and green. These communicational and ideological tools, in general meaning, lay widely around television, newspaper, internet, social media, education foundations, religious foundations, non-governmental organizations. There are a lot of ideological clutches wanting to roll up society for their own profit. Those bodies could be political bodies, an international non-governmental organizations, companies etc. And yet each of us undergoes a number of persuasion tactics, perception operations and propagandas throughout our lives. We, perhaps deliberately or unwittingly, embrace them because perception and persuasion control and propaganda methods take their effect in a long term gradually. This book is going to enjoy the persuasion and perception strategies within the potential of communication with their details, exemplifications, theoretical approaches, field studies and critical perspectives.

Shortly this book will include the genuine academic topics below depending upon the basic concepts of persuasion and perception management with the contribution of valuable American, European and Asian academicians. Thus this book having an international qualification will contribute to fields of communication below with contemporary approaches, recent studies and latest theories:

DIGITAL WORLD WITHIN PERSUAION AND PERCEPTION MANAGEMENT CONTEXT;

• Public Relation Practices
• Political Communication Practices
• Credibility Conspiracy Practices
• Advertisement Practices
• Brand Management Practices
• Credibility Management Practices
• Digital Communication and New Media Practices

The book will be published in December 2022 by a book company (Kopernik Publishing) with the status of Reputed International Press with existing Academic Incentive and Associate Professorship criteria. Each author will be sent three PDF documents of the pressed book and 3 pressed books by cargo. Besides a document with an official signature indicating that the press company is a book company with the status of Reputed International Press will be added in the cargo. The languages of the book will be Turkish and English. Depending on the volume of participation the book might have two volumes. The book will be sent to university libraries in Turkey and World, Political Party Leaders, non- governmental organizations and leading opinion leaders in the field.

DETAILS:

Written language: English/Turkish

Press: Kopernik Publishing https://kopernikpublishing.com/ (Agreed)​

Pages: 20-35

Latest date to send the article: 25th Nowember, 2022

Press date: December, 2022

Text flow of the article: Introduction, Main Text, Method, Conclusion, Resources and Additional Resource Indication. APA 6 method

Page arrangement:

∙A4 vertical with normal side gaps

∙Times New Roman – 11 font size (charts and block citations 9 font size)

∙1 row pitch

∙Text with block paragraphs

∙Paragraph gap first 0 nk then 6 nk

∙Paragraph 0

∙No upper and below footers or page numbers in the chapters

Dear Colleague,

Your participation in this book will be an honor for me. This work with its international status will contribute both to academic and applicable fields. It will enlighten latest contemporary information literature, and with its being international it will b a first.

Cordially,

Dr. Fatma Kamiloğlu

Communicatıon Deparment

Nişantaşı University, İstanbul, Türkiye

Mail: fatma.kamiloglu@nisantasi.edu.tr

Web: www.fatmakamiloglu.com

Link: https://fatmakamiloglu.com/gundem/the-competence-of-communication-in-the-new-world-persuasion-and-perception/