Journal of Advertising (Special Issue)

Deadline: March 31, 22024

Detailed information can be found here.

Developments in digital technologies have greatly transformed the landscape of advertising around the world. The technical possibilities and low costs of collection and processing of consumer data have led to the domination of the landscape by digital data-driven advertising (e.g., personalized advertising, social media advertising, computational advertising, programmatic advertising, artificial intelligence (AI)-powered advertising).

Given the centrality of consumer data in advertising practices and increasing amounts of surveillance both online and offline, this special issue seeks to publish innovative papers that examine the theoretical and managerial implications of surveillance and ethics in advertising. Our hope is to stimulate further research in this area. This special issue also responds to broader calls for a more diverse and contemporary development of advertising theory. We encourage submissions from multidisciplinary research teams bringing together different perspectives on the topic, as well as (comparative) research focusing on non-WEIRD countries (Western, Educated, Industrialized, Rich and Democratic). 

Relevant topics include, but are not limited to:

• Theoretical frameworks to study (new) ethical & surveillance questions
  
• Consumer perspectives on and perceptions of surveillance
  
• Consumer vulnerability, stereotyping, and social sorting
  
• Privacy concerns and privacy cynicism related to surveillance and ethics
  
• Transparency and information asymmetry
  
• Consumer empowerment, agency, and autonomy
  
• Impact of surveillance on consumer well-being
  
• Chilling effects and its implications for advertisers
  
• Industry perspectives on surveillance and ethics
  
• Consensual advertising models
  
• Ethics-washing
  
• Environmental impacts of dataveillance
  
• The role and responsibilities of the tech industry
  
• Ethical questions related to the affordances of new technologies
  
• Power relations between stakeholders
  
• Fairness in data-driven advertising and algorithmic persuasion
  
• Technological solutions (e.g., blockchain)
  
• Regulatory solutions (e.g., blacklists)
  
• The regulatory perspective on surveillance and ethics
  
• New methods to study surveillance and ethics (e.g., data donation studies, computational approaches)
  

Submission deadline: March 31, 2024

Any questions about the Special Section can be sent to the guest editors: Drs. Claire M. Segijn, Joanna Strycharz, and Sophie C. Boerman at surveillanceJA@gmail.com.  

Please consider contributing to this Special Issue and help spread the word among your colleagues.

Full link to call: https://think.taylorandfrancis.com/special_issues/journal-advertising-surveillance-ethics-advertising/?utm_source=TFO&utm_medium=cms&utm_campaign=JPG15743